Welcome to Paia, the heart of Maui’s North Shore!
Paia is a reflection of its history as a booming sugar cane plantation town with its old plantation style wooden buildings still intact. This quaint little beach town has an array of fine specialty shops, boutiques, surf shops, antique stores, bakeries, and even an old fashioned tattoo parlor. Award wining restaurants offer casual and full service dining with local and international culinary delights.
This Friday, April 27, 2012 from 6-9pm

Paia Maui: First Friday, April 2012
How can we be Paia and not celebrate Earth Day? Sure we’re a week late, but our town is the place to be to dance, eat, shop, and play in the name of all that is green and good. Bring your family and friends to the northshore for an unforgettable night celebrating the EARTH.
Art Galleries
- Maui Crafts Guild – 69 Hana Hwy (579-9697) Meet the artist, Dianne Anderson, during her opening reception from 6:30 to 9 PM on Friday, April 27. Refreshments and live music by Upcountry Celtic will be part of the festivities at the store. Dianne makes a free-form, flowing line of jewelry which is very distinctive in style, incorporating a variety of pearls and other stones. “To create my fine silver and gold jewelry, I mostly use the lost wax process–a method of carving the original in wax, making a plaster mold, casting in metal and then hand-finishing.”
- Maui Hands – 84 Hana Hwy (579-9245) Come meet local jewelry designers, Devon Mastrich and Wendy Hagedorn. Devon creates colorful graphic designs in enamel, copper and silver. Wendy transforms silver into delicate interesting shapes inspired by shapes found in nature.
Beauty Services
- Grace Beauty – 62 Baldwin Ave (579-9779) We always have a great night for you on Fourth Friday. Harpist and sangria.
Boutiques
- Biasa Rose -104 Hana Hwy (579-8602) Swing by the store for refreshments and fun. We’ll be showcasing our many designers and vendors that help take care of the earth by reducing, reusing, and recycling. Shop and support environmentally and socially responsible businesses.
- Hemp House -16 Baldwin Ave (579-8880) Sample our homemade brownies. (Not spiked!)
- Oceania – Oceania Maui is donating farm supplies to La’a Kea Community Farm on Baldwin Avenue in celebration of Earth Day.Our in store special will be 50% off all Painted Abalone Jewelry from 5 to 9pm!
- Simply 808 – 149 Hana Hwy $10 henna tattoo special and $10 special on selected shirts.
Coffee Shops
- Paʻia Bay Café – 137 Hana Hwy (579-9130) Dance International Productions from 6-8pm. This halau from Kamehameha School performes Hula, Tahitian and Filipino dances under the direction of Madelyn Pascua.
Grocery/Wine Stores
- Mana Foods – 49 Baldwin Ave (579-8078) from 5-8:30… Rudy’s OG will be sampling their made on Maui foods: Wet Fire Hot Sauce and Rugged Nuggets. 100% of their profits go to charity: SAM Sustainable Agriculture Movement
Home Furnishings
- Indigo – 149 Hana Hwy (579-9199) hosting some of the best djs in Hawaii with Helmet Conspiracy and Oahu’s top DJ Mr. Nick from 7-10 pm.
Restaurants
- Charley’s – 142 Hana Hwy (579-9453) Marty Dread and Friends for this Fourth Friday Celebration starting at 9.
- Milagros – 3 Baldwin Ave (579-8755) Fourth Friday Specials at the bar!
Small town atmosphere with an international touch
The array of locally owned island shops and dining establishments offer warm hospitality and friendly service, with an atmosphere unlike any other town on the island. While not exactly off the beaten path, Paia offers a different feel from the hotel bordered Lahaina and condo bordered Kihei. In our small country town, people seem oblivious to the fact that bustling Lahaina and Kihei towns share the same island, providing a quiet slow paced lifestyle and attitude which visitors appreciate.
Paia: a shopper’s paradise
Our 39 unique shops make Paia a paradise for shoppers who are looking for the unusual, exotic or unique to take home. Our visitor enter a world of wonderful, unfamiliar merchandise that is often unavailable elsewhere on Maui or on the mainland. Because Hawaii is a mix of many cultures, there is a wide variety of ethnic crafts, art, clothing, jewelry and antiques that will add to any shopping adventure. Even the surf shops carry small fun gift items to take home.
Some of Maui’s best restaurants
With 14 restaurants, our visitors are offered an array of choices including bakeries, coffee shops, delis, Pacific Rim, Continental, Mexican, Crepes, Indian Curries, Mediterranean and Vegetarian cuisine. Whether it’s a light snack, shaved ice, beverages or a full meal, Paia eateries offer menus to satisfy most every taste.
Beautiful white sand beaches
Baldwin Beach Park has one of the most beautiful white sand beaches on Maui and offers full facilities. On weekdays, it is almost always uncrowded. A quick stop at Baldwin allows a perfect photo opportunity for our visitors.
Ho’okipa Beach Park – the world’s best windsurfing
Only minutes away is Hookipa Beach Park, windsurfing capital of the world. In winter, monster surf rolls into the North Shore, with wave after wave and winds rolling in, making Hookipa a world class windsurf and kite surfing destination. Several professional competitions are held each year at Hookipa which attracts competitors from all over the world. Wave jumping and aerial flips are not unusual to see. The spectacle of it is awesome.
In the summer the fabled beach looks like a lake with very small waves. However, the sunsets are always sensational.
Come to Paia to experience the real Maui!
Scenic Paia offers just about everything a traveler seeks: quaint shops, beaches, terrific dining for all tastes, surfing and windsurfing. Away from the crowds of Lahaina and Kihei, give your guests the opportunity to discover the other Maui: the town of Paia on the beautiful north shore.
















































